Personal data policy

Your privacy is important to Troax. This Personal Data Policy gives you information about how we treat your personal information when you visit our website, use our forms, visit our social media, subscribe to our newsletter, or register in our CRM system. Personal data is all information that you can be identified by or photos of you.

We save your contact information in our CRM system when you fill in our forms on troax.com and when you provide your contact information to us in person. We also save your contact information when you sign up for Configura Light.

If you give your consent, we use your contact information in order to send you information about Troax, our products, safety information or changes to this Personal Data Policy. The legal basis for processing your e-mail address for this purpose is your consent. You can withdraw your consent at any time by using the link at the bottom of our newsletters. The legal basis for processing this data for marketing purposes is our legitimate interest in sending e-mails only to those who have given their consent.

When you have contact with our staff via email, phone, online or in person, we collect personal information, for example. name, postal address, phone number, e-mail address and other contact information. If you are one of our customers, we will register your purchases in order to provide relevant service and support. The legal basis for processing this information for these purposes is Troax legitimate interest in providing quality service and support. The legal basis for processing these data in our CRM and ordering systems is our legitimate interest in providing service. You may, at any time, resume your consent regarding data stored in our systems.

roax uses third-party services such as MailChimp and DataValidation when sending newsletters by e-mail. MailChimp tracks the activities associated with this email, for example, if they were opened, if the recipients clicked links in the email and if the site was visited after clicking on those links. We use this data to analyze how much commitment our email provides. DataValidation is a service that validates e-mail addresses before an e-mail is sent to sort out errors. You can withdraw your consent at any time by using the link at the bottom of our emails. The legal basis for processing this data for marketing purposes is our legitimate interest in sending e-mails only to those who have given their consent.


When you register for our Configura Light program, an account will be created using the contact details you provided in our form at troax.com. This information is required for you as a customer to get the software license. Contact information is also registered with Configura Sverige AB. Your contact information will be deleted when you are no longer an active user.


We may disclose your personal information to others if we have your valid consent to do so, in order to comply with a valid court order, court order, court order, legal process or other legal obligation to enforce any of our terms or conditions or to the extent necessary to seek legal remedies or defend legal requirements. We may also transfer your personal data to a subsidiary or third party in the event of reorganization, co-operation, sale, joint venture, transfer, transfer or other divestment of all or part of Troax’s business, assets or shares, including – without limitation – in connection with bankruptcy or similar proceedings, provided that the organization to which we transfer personal data is not permitted to process your personal information in any manner other than those stated in this Personal Data Policy without notifying you of this and, if required by applicable laws, obtain your consent.

Troax is a global company. In order to offer our products and services, we may need to transfer your personal information to Troax companies in other countries. Personal data for persons residing in an EU / EEA country are processed by Troax AB. All Troax companies are required to comply with the privacy practices specified in this Privacy Policy.

In order to analyze how you and other visitors navigate on the Troax site and be able to compile the collected site usage and response rates statistics, we collect information through third party analytics service providers when you visit our site. This information includes IP address, device’s geographic location, browser type, browser language, date and time of the request, timing (s) for your visits, page views, and page elements (such as links) that you click. We may use cookies, pixel tags, and other similar tools on our site or in our emails to help us collect and analyze such information.


We use this information to provide better and more relevant content on our site, measure the impact of ads, identify and fix issues, and to enhance your experience on our site. We can also hire one or more third party service providers to provide online advertising on our behalf. They can use a pixel tag or other similar technology to collect information about your site visits and they can use that information to send targeted ads to you.


If you do not want information collected with these techniques, you can choose whether to reject or accept them in your browser. If you are a resident of the EU / EEA or any other jurisdiction where it is required that we obtain your consent to use cookies on our websites, you will be able to manage cookie settings on the websites, except when special cookies are required to enable core features on the site.


The legal basis for processing this analytical information is our legitimate interest in understanding how our customers interact with our products and websites so that we can improve the user experience and features of these.